Having an effective web presence that fills the unique needs of your organization and it’s constituents is essential to be a successful non-profit in today’s uncertain environment.
Consultations begin with the internal organization. Through the consulting process, we will work together to discover:
- What the most pressing internal issues are.
- How blogs, wikis, social networking, etc. be used to address these issues and streamline internal communication and processes.
- The comfort level of staff members with technology.
- Which technologies are best for your needs?
- The best way to implement these tools.
Once internal stakeholders have had a chance to reap the benefits of these tools, it is time to take it outside. Remember, this is not just about your web site but about your web presence. This part of consulting asks very different questions, including:
- Who is your audience? Who are you trying to reach with your web activities?
- What is their expectation of a non-profit web site?
- What kind of web sites do they typically visit? (banking, shopping, news, social networking sites)
- Should you offer content that will keep them engaged on your site or should you try to reach them where they already are? Both?
- What kind of expertise and/or infrastructure will you need and how do you get it?
- Can these practices be used to augment or replace outreach/awareness efforts currently taking place?
To schedule your free, no obligation 1-hour consultation, please complete this form.
